Mar 132013
KFC Backfires in China

KFC has 4,000 outlets in China and derives 50% of its revenues from China. In December 2012, a food scandal hit the media. State-Owned CCTV alleged poultry farms supplying KFC used excessive among of antibiotics and growth hormones. The Government announced an investigation of two KFC poultry suppliers, Liuhe Group and Yingtai Food Group. Within the month, micro bloggers posted [read more]