Download Philip Kotler’s Maxon Lecture, given at the George Washington University School of Business. In it, he discusses the relationship between company profits, company reputations and corporate giving. He shares the current thinking and answers to such questions as: What are the key factors that contribute to a strong corporate reputation? Is it right for a company to give away [read more]
The U.S. exported more oil in 2012 than it imported for the first time since 1949. Measured in dollars, fuel is the today’s highest single U.S. export. U.S. production has increased almost 100% since 2008; and now at 10.4 million bpd tops the previous historic peak of 9.6 million bpd in 1970. The trend is more and more. At the [read more]
There is perhaps no more committed customer base than Apple’s consumers. The latest iPhone is as much a luxury item as you can find in the smart phone market. Its top model is tagged at $850 (without service contract) at the top of a smart phone market that reaches down to $150 in the U.S. Its consumers are high-mid to [read more]
Most U.S. news commentators highlight the blockage of Chinese investment in the U.S. companies for national security reasons. They do not give due attention to Chinese investments in the U.S. that advances U.S public policy objectives. Here is a case in point concerning cleaner energy According to Reuters, “ENN Group Co Ltd, one of China’s largest private companies, is quietly [read more]
KFC has 4,000 outlets in China and derives 50% of its revenues from China. In December 2012, a food scandal hit the media. State-Owned CCTV alleged poultry farms supplying KFC used excessive among of antibiotics and growth hormones. The Government announced an investigation of two KFC poultry suppliers, Liuhe Group and Yingtai Food Group. Within the month, micro bloggers posted [read more]