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	<title>Kotler on Growth &#187; Social Responsibility</title>
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	<description>Advancing thought and insight on economic growth </description>
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		<title>Marketing Social Value by Milton Kotler, 2.13.13</title>
		<link>http://kotlerongrowth.com/marketing-social-value-by-milton-kotler-2-13-13/</link>
		<comments>http://kotlerongrowth.com/marketing-social-value-by-milton-kotler-2-13-13/#comments</comments>
		<pubDate>Sat, 14 Jun 2014 20:33:40 +0000</pubDate>
		<dc:creator><![CDATA[Kotler]]></dc:creator>
				<category><![CDATA[brands]]></category>
		<category><![CDATA[Building Market Share]]></category>
		<category><![CDATA[Committed Customers]]></category>
		<category><![CDATA[consumption]]></category>
		<category><![CDATA[corporate culture]]></category>
		<category><![CDATA[corporate social responsibility]]></category>
		<category><![CDATA[Social Responsibility]]></category>
		<category><![CDATA[cause marketing]]></category>
		<category><![CDATA[consumer demand]]></category>
		<category><![CDATA[conumer demand]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[Genertion Y]]></category>
		<category><![CDATA[millenials]]></category>
		<category><![CDATA[social branding]]></category>
		<category><![CDATA[social value marketing]]></category>

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		<description><![CDATA[Social marketing has been around for several decades, since Philip Kotler’s pioneering work in social cause marketing. What started out two decades ago as an arena of marketing for non-profit organizations to help good causes raise awareness, action and money, has now evolved into a mantra of consumer and B2B branding. A new principle has been <a href='http://kotlerongrowth.com/marketing-social-value-by-milton-kotler-2-13-13/' class='excerpt-more'>[read more]</a>]]></description>
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